26 October 2010
Cloud computing is a relatively new technology, once cannot deny the long list of benefits it offers to many small and large businesses. State of Cloud Computing from Salesforce.com on YouTube 1. With the use of computer with an Internet connection, clients are free to access their applications and data, anytime and anywhere. Here, data [...]
Posted in Alternatives1 Comment
11 June 2010
Branding today is about interaction. With untold billions of people around the world holding 4G technology in their hands, interaction is like breathing, everybody does it. Opinions, also, are like a brain, everybody has one. With all that power in their hands and all those opinions, branding is getting interaction like they’ve never seen it. [...]
Posted in Uncategorized1 Comment
05 May 2010
With the US still recovering from the recession, brands are being presented with new challenges and there is pressure put on them to prove why branded products are worth their value. Dr. Robert Passikoff, president of Brand Keys was able to gather and analyze relevant data and was able to come up with possible consumer [...]
Posted in Brand Tips1 Comment
05 February 2010
The trend today is to re-invent icons, which is basically the innovation of cultural icons, to be able to attract new audiences while re-connecting with the generation that grew up with them. Pop culture icons of the 90’s, like Mario Kart, are being innovated for new audiences through new technology like the Nintendo Wii. Companies [...]
Posted in Brand analysis1 Comment
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